Having a consistent, comprehensive online presence that positively represents your brand is vital in today’s fast-changing digital marketplace. This is applicable to most businesses today in any industry and, even more importantly in the senior living industry, whether you are a single community operator, a national chain multi-community operator, or a senior housing service provider.
Despite its importance, many business owners, executives, and property level managers are just too busy and overwhelmed by the prospect of starting and maintaining an online marketing campaign.
MDS understands this – and we want to help.
As part of a special feature section on our blog, we are introducing guest blogger Julia Campbell. Julia is founder and president of J Campbell Social Marketing, an interactive social media and digital marketing communications agency in Beverly, MA.
Throughout her professional career, Julia has served as a one-woman development and digital marketing department for several organizations.
Currently she works with both nonprofits and for-profit businesses, helping them achieve their social media and digital marketing goals. Her clients include local businesses, nonprofit organizations, and universities, and she also offers one-on-one coaching sessions, group seminars and college courses.
Julia has been featured on Social Media Today, Business 2 Community, Forbes and The Glass Heel.
Here’s Julia:
“Hello! I believe that any successful digital marketing strategy includes a substantial social media component. This includes a fabulous website, updated social media profiles, a well-written blog and compelling email marketing communications. Working together with all these tools, I have a proven track record of success in helping clients generate revenue by developing their strategy, connecting with their audience, and increasing engagement with customers and supporters.”
Stay tuned for future blog posts from Julia on specific ways that businesses can use social media and online tools to grow their business, to stay in touch with their customers and to grow an army of brand ambassadors.
SPECIAL LIMITED TIME DEAL: MDS in conjunction with J Campbell Social Marketing is excited to provide an in-depth Social Media and Digital Marketing Evaluation Package tailored especially for the senior housing industry. For a limited time, this customized Social Media and Digital Marketing Evaluation Package (valued at over $600) is being offered for the preferred rate of $350 when booked through MDS. Contact Roy Barker at MDS today to take advantage of this tremendous offer and put this team to work improving your social media program.
MDS recognizes that social media has not only become a vital part of a well-rounded marketing plan, but it is here to stay and is only growing in strength and importance. The question for businesses is how to most effectively use social media and digital marketing tools to connect with your community, to engage with them and to provide them with information and resources? Don’t hesitate, book this evaluation package immediately to ensure your social media and digital marketing efforts are providing your community with the greatest value and return.
Roy Barker, Director- Special Projects
RoyBarker@m-d-s.com
Direct Line: 817-925-8374