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"Assisted Living's Future Is Not What It Used
To Be!"
Jim Moore's Latest Book, Assisted
Living Strategies For Changing Markets - Tells you Why...
...and What you can do about it
Click here to
see what industry leaders are saying about this book
Assisted Living Strategies for Changing Markets,
is the third book in Moore's Senior Life Series. His last book, Assisted
Living 2000 - Strategies for the New Millennium
was an industry best seller.
The 42 chapters and over 485 pages of his latest book - Assisted Living
Strategies for Changing Markets - covers leading edge information on strategies, tactics, industry
benchmarks, rules of thumb, current trends and future marketplace impacts. Learn
pure and simple winning strategies and money making ideas communicated with sophisticated
simplicity! Real world problems are identified and cost-effective, practical
solutions are provided.
The book provides convenient "random access" for the reader. This means
that you can scan the detailed table of contents and jump to the chapter addressing the
specific issue of interest to you on any given day. (See table of contents
below)
A unique feature of the book is the detailed profiling of a typical 80 unit assisted
living project; using industry comparables and financial factors that are
representative of existing projects in approximately 70 percent of the U.S. markets in the
2002 time frame. Financial factors are presented in 2002 dollars using the
prevailing interest rates of that time period. An addendum to the book
addresses financial issues in 2009 dollars.
Moore writes about senior housing as it really is - no unfounded theories - only
demonstrated trends and proven success strategies.
Moore has over 45 years of industry experience and for over 39 years the company
that Moore founded - Moore Diversified Services, Inc. - has served literally thousands of
national and international clients - experience that is unmatched in the industry today.
Moore spends most of his time in the trenches - the real worked of senior housing. When
Jim Moore speaks... The senior housing and health care industry listens.
Review the following table of contents - we are convinced that implementation of just
one proven, practical idea will return your modest investment 100 times over.
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THIS BOOK
TABLE OF CONTENTS
SECTION ONE - Developing A Solid Foundation
- 1 The Assisted Living Industry Is Not What
It Used To Be!
- The Industry Is Being Defined By Ten Major Trends
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- 2 The Changing Continuum Of Senior Living
Options
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Responding To A Multiple Product Spectrum
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- 3 Market Positioning For The 21st
Century
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The Marketplace Is Speaking - Are You Really Listening?
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- 4 Effectively Addressing Aging In
Place
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Should You Embrace Or Avoid A "Naturally Occurring Assisted Living
Community?"
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- 5 Developing A New Assisted Living
Community
- Successful Outcomes Require Correctly Answering Ten Key Questions
SECTION TWO - The Competitive Battlefield
- 6 The Landscape Of The Competitive Battlefield
- Everybody Is Getting Into Everybody Else's Business
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- 7 Nursing Homes And Hospitals Compete
For Market
Share
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The Real Turf Battle Of The New Millennium
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- 8 Control The Referral
Pipeline
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If You Don't,
Someone Else Will!
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- 9 Home Health Care Must Be
Restructured
-
It's Time For
Extensive Re-engineering
SECTION THREE - Physical Design Strategies
- 10 Market-Driven Design Strategies
- In Conceiving New Assisted Living Communities, You Really Get Only One
Chance To Do It Right!
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- 11 Adaptive Reuse For
Assisted Living
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Conversion Dreams Can Turn Into Nightmares
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- 12 Investing For
Improvements
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Physical Plants Also Age In Place
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- SECTION FOUR - Financial Considerations: Capital Costs and Operating
Expenses
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- 13 Initial Capital Budgeting
For A New
Community
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Realistic Budgeting Is The Lifeblood Of Successful Projects
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- 14 Establishing Realistic Operating Expense
Budgets
- Properly Evaluating All Costs Is Critical When Projecting
Expenses
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- 15 Assisted Living Cost Creep
Is Be A Fatal Business Disease
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Many Owner/Operators & Sponsors Are Experiencing a $1 Million-Plus Wake-Up Call
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- 16 Staffing Patterns
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To Realistically Control Labor Costs, Focus On Direct Care
Staffing
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- 17 The Income
Statement
- It's The
Financial Engine Of Your Community
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- 18 Getting Creative With Capital
Investment
- Four Simple Strategies That Can Produce
Dramatic Results
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- 19 Assisted Living As A Full Medical Tax Deduction
- Everyone Has The Right To Legally Avoid Taxes
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- 20 Tapping A $1.1 Trillion Resources
- Senior's Home Equity Is A Huge Resource
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- 21 Financing Senior Living Projects
- Things Get Complicated As You Approach The Loan Closing Table
SECTION FIVE - Pricing
- 22 Creating An Optimum Pricing Structure
- Win-Win Pricing Strategies For Financial Success
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- 23 Tiered Pricing - The Catch-22 Of Assisted Living
- How To Stay Flexible, Fair - And Financially Viable
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- 24 Shared Occupancy Delivers Modest Affordability
- Semi-Private Accommodations Require Lifestyle Trade-Offs
SECTION SIX - Affordability
- 25 Affordability Is A Great Idea, But It's More Talk
Than Action
- How Low Can We Really Go?
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- 26 Affordability Defined
- We Face Huge Social And Economic Challenges
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- 27 Affordability Parameters For Today's Assisted
Living
- What Sponsors And Operators Need
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- 28 What Seniors Can Afford To Pay
- Is "Affordable Assisted Living" An Oxymoron?
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- 29 Nine Pathways To Affordable Assisted Living
- There May Be Light At The End Of The Tunnel
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- 30 Spend-Down Of Assets
- Finding New Ways To Pay With Creative Uses Of Home Equity & Other
Assets
SECTION SEVEN - Special Market Niches And "Carve-Outs"
- 31 Strategic Considerations For Niche Markets
- Zero-Based Thinking About Service Delivery
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- 32 Special Care Alzheimer's/Dementia
- A "Carve-Out" Market Niche Whose Time Has Come
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- 33 A Holistic Approach To Serving Seniors
- Achieve Market Diversification By Offering Community-Based Services
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- 34 The Adult Child Decision Influencer
- The Sandwich Generation Caught In A Squeeze
SECTION EIGHT - Strategic Considerations
- 35 The Agony & The Ecstasy Of Project Fill-Up
- How To Prepare For An Assisted Living Launch
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- 36 Managing Assisted Living
- Internal Resource Or Third-Party Contract?
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- 37 "I Was Somebody Once"
- The Real Issue Is Resident Quality Of Life...Not Just Resident
Satisfaction
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- 38 Everybody Needs An Exit Strategy
- "You've Got To Know When to Hold 'em and Know When To Fold 'em"
SECTION NINE - The Future Is Not What It Used To Be
- 39 The Industry Is At A Critical Crossroads
- The Future Is Bright If We Focus On Today's Opportunities
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- 40 21st Century Survival, Growth And Profitability
- A "Back To Basics" Checklist For Success
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- 41 Turning Around Troubled Communities
- What To Do When Things Go Wrong
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- 42 What Happened To The Good Old Days?
- Assisted Living Is Not What It Used To Be
APPENDICES
A Overview of Market & Financial Feasibility
B Mortgage Loan Constants
C The Capitalization Rate
Concept
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